What is BigCommerce and How Does It Work

Since I've started working with BigCommerce as an e-comm platform, I frequently get inquiries about how it compares to other ecommerce platforms. As a result, I created this BigCommerce tutorial that covers everything from starting a store to expanding it.

Since I’ve started working with BigCommerce as an e-comm platform, I frequently get inquiries about how it compares to other ecommerce platforms. As a result, I created this BigCommerce tutorial that covers everything from starting a store to expanding it.

BigCommerce is an e-commerce platform that enables companies to set up online shops and conduct online sales. The platform is made to make it simple for businesses of all kinds, from tiny start-ups to enormous conglomerates, to easily develop and administer their online storefronts.

Getting Started with BigCommerce

You must first register for a BigCommerce account in order to proceed. You may join up for a free trial to test the platform before deciding on a subscription plan, and the procedure is simple. After signing up, you will be sent to the dashboard where you can begin configuring your online store.

Setting up Your BigCommerce Store

There are multiple phases involved in setting up your BigCommerce store, including picking a template, adding items, and selecting payment and delivery options. To personalise the appearance and feel of your business, BigCommerce offers a variety of themes. Also, you may create payment and delivery methods, as well as add goods and categories.

Here’s how to get started:

Step 1: Create an account
Go to the BigCommerce website and select “Get Started.” Your email address, password, and shop name must be entered.

Step 2: Choose your license plan
Depending on your company’s goals and spending capacity, BigCommerce provides a range of options. The Basic, Plus, Pro, and Enterprise plans are available for selection. The features and prices of each plan vary.

Step 3: Establish your shop
You’ll be asked to set up your store after selecting your plan. You must submit certain fundamental company data, such your address, phone number, and tax identification number.

Step 4: Choose your design
BigCommerce provides a selection of themes that may be altered to match your brand and style, their CMS is called Stencil and can we customised to your brand. A custom design may also be made using the platform’s integrated drag-and-drop editor.

Adding Products and Categories to BigCommerce

Once your store is set up, you can start adding products and categories. Here’s how to do it:

Step 1: Add a category
To add a category, go to the “Products” tab in your BigCommerce dashboard and click on “Categories.” Click the “Add” button to create a new category and give it a name.

Step 2: Add a product
To add a product, go to the “Products” tab in your BigCommerce dashboard and click on “Add.” You’ll need to enter some basic information about the product, such as the name, description, and price.

Step 3: Assign the product to a category
Once you’ve created your product, you can assign it to a category by selecting the appropriate category from the “Categories” drop-down menu.

Customising Your BigCommerce Store

Making your online store distinctive and appealing to your target market requires customization. One of the many customization options offered by BigCommerce is the opportunity to alter the colours, fonts, and pictures. To further personalise your business, you can also apply unique CSS and HTML code.

Managing Your BigCommerce Store

Managing your online store involves several tasks, including processing orders, managing inventory, and tracking sales. BigCommerce provides several tools to help you manage your online store efficiently. For example, you can use the order management feature to process orders, track shipments, and manage returns.

Marketing Your BigCommerce Store

For your ecommerce business to draw customers and make sales, marketing is crucial. BigCommerce offers a variety of marketing instruments, including email marketing, social media integration, and Search Engine Optimisation (SEO). These resources may be used to promote your shop and boost sales.

Integrating with Third-Party Apps and Services

Many third-party app partners and services, including payment processors, shipping providers, and accounting software, are integrated with the BigCommerce app store. These connections can help you increase the functioning of your store and optimise your business procedures.

BigCommerce Pricing and Plans

BigCommerce has a number of pricing options with monthly prices ranging from $29.95 to $299.95. Among examples of features and capabilities offered by each plan, there are abandoned cart recovery, real-time shipping quotations, and product filtering. You may select a package based on your budget and company demands.

BigCommerce Support and Resources

BigCommerce offers a number of tools, such as a knowledge library, community forums, and live assistance, to assist you in setting up and managing your online business. These tools let you interact with other BigCommerce users, learn about new features, and receive assistance with technical problems.

Conclusion

BigCommerce is an online shop management platform that offers companies the resources and tools they require to build and maintain their online stores. The platform is a great alternative for organisations of all sizes since it provides a variety of features, customization possibilities, and connectors.

You can set up and manage your online store using BigCommerce and begin selling your items online by following the instructions provided in this tutorial.

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